Our Mission

We create luxurious skincare and beauty products that are clean, effective, and approachable.

Master Esthetician Founded
Clean Ingredients
Vegan & Cruelty-Free
Approachable Luxury

DIME Clean™ Promise

DIME is committed to providing clean and safe alternatives for traditional skincare and beauty products without sacrificing performance.

We are 100% transparent about every ingredient included in each of our formulas. Our products never contain parabens, sulfates, phthalates, or BPA/BPS.

The DIME Clean™ Promise means you can use DIME products worry-free.

Vegan and Cruelty-Free

What goes in and on your body matters. Our skincare, beauty, and wellness products are created without using animal products, by-products, or derivatives.

We do not test products or ingredients on animals.

About DIME

Founded by Master Esthetician Baylee Relf and her husband Ryan in 2018, DIME is a clean, EWG VERIFIED® skin wellness brand that offers elevated solutions that deliver real results.

While studying at the National Institute of Medical Aesthetics, Baylee learned skincare is not “one size fits all”. Her solution? Create a company that provides optimized skincare for people of all ages.

With an ingredient-first approach to skin wellness, DIME offers four skin-conscious product categories: skincare, body care, fragrance, and beauty & wellness.

I want customers to master their skin wellness journey with DIME’s elevated, effective products. I am inviting you to get to know and Love the DIME Difference.”