Key Takeaways: Skincare serums deliver targeted ingredients deeper into the skin Moisturizers help lock in hydration and support the skin barrier Using both a serum and a moisturizer can create a more balanced and effective routine While serums and moisturizers can seem somewhat similar at first, they actually do serve different roles in your routine. Serums tend to be more targeted formulas, while moisturizers aim to nourish and hydrate your skin. Understanding how they work together can make your routine feel simpler and more effective. Here’s what to know. What is a serum? A serum is typically lightweight and designed to deliver concentrated ingredients to your skin. Because of the thinner texture, serums usually absorb quickly and are often used to target specific skin concerns like dryness, uneven tone, or dullness. Serums are usually applied after cleansing but before moisturizing, giving them a chance to absorb fully before you layer anything heavier on top. What is a moisturizer? Moisturizers are thicker and designed to sit closer to the surface of your skin. The main role of moisturizer is to help lock in hydration and support your skin barrier. While some moisturizers include additional ingredients for added benefits, their primary purpose is to keep your skin soft and protected. Moisturizer is typically applied after your serum to help seal everything in. Do you need both a serum and a moisturizer? In many cases, using both a serum and a moisturizer can help you get more out of your skincare routine, as long as you’re choosing the right formulas. A serum helps deliver targeted support, while a moisturizer helps lock in those benefits and maintain hydration. Using only one may still be helpful, but combining both often leads to a more well-rounded routine. Your skin benefits from both deeper support and surface-level protection. How do you layer serum and moisturizer correctly? Layering is simple once you know the order. Start with a gentle cleanser like our Gentle Jelly Cleanser. Then apply your serum while your skin is slightly damp to enhance absorption. Follow with your moisturizer to help lock in hydration and support your skin barrier. This order allows each product to do its job without interfering with the next step. The bottom line Serums and moisturizers are complementary. When used together, they help create a routine that feels simple, balanced, and effective, supporting your skin in both the short and long term. FAQs Can you skip moisturizer if you use a serum? You can, but your skin may miss the hydration and barrier support that a moisturizer provides. Can you use a serum without a moisturizer? It depends on your skin type, but most routines benefit from both steps working together. Which comes first, serum or moisturizer? Serum comes first, followed by moisturizer. Sources: Skin serum: What it can and can’t do | Harvard Health Publishing Serum vs. Moisturizer: The Difference and How to Use Each | Byrdie
